Invest in AI lead scoring when US SMB lead volume hits 1K/month or sales cycles >60 days in 2026. Signs: MQL quality drops, rep complaints. Post-PMF perfect. Before hiring ramp. A Kansas firm timed right, 4x ROI. Delay costs opportunity.
Key Benefits
- 4x ROI when timed right.
- Avoid premature low volume.
- Catch growth inflection.
- Pre-hire efficiency gains.
- Market timing maximizes.
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